To make a great blog and earn from it, you do not have to be super good at computers. I am certainly not, and it’s not necessary. All the platforms and sites you need to work with to create and maintain a blog are very easy to work with.
Having a successful blog is possible, but it requires a lot of hard work, persistence and learning, especially at the beginning. In this article, you will find what are the ingredients you need to start your blog.
1. Pick up a niche
Before starting a blog, you need to choose a niche. This is the very first thing you have to do. Basically niche is a group of people who are interested in a particular topic.
It is important to write about what you are excited about. So think about what you are interested in and what you are good at. And this way will be easier for you to create content. Your content should be useful to people and help them solve some of their problems.
Then do market research and check your competition. In a very popular and crowded niche is really difficult, but it is also really difficult in a small niche where is not much demand. You could choose a sub-niche and focus on something specific. You do not have to cover the entire niche. For example, fitness is a popular niche, but you do not need to write about everything connected with it. You can write for proper nutrition, diet and supplements for people who exercise, or you can make reviews of fitness equipment. This way you can focus on a specific audience. This will make it easier for you to sell your products. In any case, you must select a profitable niche. Once you’ve chosen a niche, you need to think about what categories you will include in your blog. Take a look at other similar blogs and you may see something they miss.
First, you have to decide what you want to write about. Second, what categories you want to have on your blog. And then you will be able to prepare your first articles and to run your blog.
2. Domain name and hosting
To run a website you need a domain name and hosting. In short, a domain is the address of your site and hosting is the space where your site files live on the internet.
The domain name will be only yours and you will own it. They are all unique. You have to register it with a domain registrar. It means that there can be only one Amazon, for example. This is the URL of your blog and your visitors will use it to open your blog. So, when choosing your domain name consider some important things. It has to be easy to remember, not too long, easy to pronounce, easy to type and descriptive. Be creative and pick up a name that will not confuse your visitors. Also, I would recommend you choose “.com” because it is trustworthy and most popular. And don’t use your own name, because in the future if you decide to sell your site will be hard to do it if the domain name is your own name.
Web hosting is the account in the other company which gives you space on the internet to store your website – all your stuff (documents, images, videos, html, etc.), and also gives you support when you need and for what you need with about your site. When choosing hosting, check what the company offers, compare with others and choose the optimal option. Usually, hosting is not expensive (it’s about a few dollars a month), and I would recommend you Bluehost and Wealthy Affiliate. They all offer a lot of services, it’s easy to register, easy to use, have good support, they will also install WordPress to your blog automatically.
3. Email account
After you choose a name for your site you have to create an email account. You will need to set up an email account for your blog. Best is to choose the same name as your site – looks better and more professional. But Gmail doesn’t look very professional, so you need to change it. For example, my blog’s email is firstname.lastname@example.org You can ask the customer support from the host you use to help you with this.
4. Social media
You need social media for at least two reasons – people will find you and you will get traffic to your blog. Have in mind that it will take time to build a natural following (avoid buying followers). Set up your accounts in all social media you are going to use (Facebook, Twitter, Instagram, Pinterest, YouTube). You don’t have to use them all, just choose some of them. Get them all with the same name as your blog. With WordPress features you can easily share your post to your social media accounts.
My advice is to set up your social media accounts right after you got your domain name. Even if you don’t publish in the beginning and don’t use them, you will keep the same name as your site. Otherwise someone else could take it while you fix your site and creating content for it.
5. Write your articles
Once you’ve selected a niche and what categories your blog will have, you need to prepare content. I advise you to prepare your articles to have what to post when your blog is ready.
To start a blog, you have to choose a platform, get a domain name and hosting. Then you need to choose a design and theme and you will be ready to start posting. Yes, you could do all of this first and then start writing. It depends on you. After selecting a niche, I first prepare several articles and then start working on the technical part. For me, writing articles is one of the things you need to do before running your blog. And what else to do and consider before starting a blog you can see here.
To have a successful blog you must have valuable content that shows your readers how they can fix their problems with your products or services. You need to build trust and the way to do that is with enough value and helpful information. You have to use keywords, don’t underestimate them, they are good for the SEO and for your blog to get noticed. Have in mind that longer posts are better ranked, so make sure your posts are between 1000 – 1500 words, or more. If you have some shorter posts, but their content is really useful and valuable to the people, it’s just fine. One more very important thing – be constant and continue posting after you run your blog. Make a schedule and stick to it.
The first step is to decide what you’re going to write about, what kind of blog you want and choose a name for it. If you have not decided what the name of your site you want, start preparing the articles and the content for it. You will select the name afterward. But also to have a successful blog, you need content for it and to be active on social networks as well. You also need to have an email to your site. That is why I recommend you when you choose a name for your site to check if there are an available domain and an email with that name. Get the domain and create the email. Then just sign up on all social media you plan to use. Don’t waste time with the settings after that. Simply get and keep the name anywhere, so it will be yours and no one could get the same name. Because if the name you want for your site is not available, you will have to change the name you want (I’ve done this mistake). All registrations you will do can be done very quickly, don’t worry about this. But do not waste time with the settings and start preparing the content for your blog. After that you could deal with all settings on the site and social networks.
6. Set up WordPress and design your blog with a theme
This is one of the most important aspects of preparing and releasing your blog. One good design will make your visitors to like your blog, want to stay and come back to it. This is the way your readers will remember your blog. I am using and recommend the WordPress platform. It is easy to use, SEO-friendly has many nice themes, and also has many plugins that will make your blog more functional. After that you need to choose a theme, which will give you the look you want for your blog. There are many nice free themes and it is perfect for a great start. Also, if you want, you can buy one and will own it for life, it’s not expensive.
7. Essential plugins
These are third-party appendages that add additional functionality to your blog. Install only the essential plugins and always keep your number of plugins to a minimum, because too many plugins will slow down your blog. Once you’ve started your blog you need to install the plugins, but this takes a few seconds. You have to go on your WordPress dashboard and navigate to Plugins > Add New > Search for > Install and Activate. It is that simple. The essential plugins you need are Yoast SEO, which is a standard SEO plugin for details, Google Analytics for WordPress by MonsterInsights, which allows you to track your traffic and gives you a lot of data about it. These plugins will ensure that you have all the basics on your blog. There are more plugins and you can install what you need later.
These pages will help you to look more professional, but also you must have them if you want to monetize your blog. Because of that it is important to have them right from the beginning. Check out exactly what they should include, see how your competitors have done them. It is important to have them right from the start. My advice is to post these pages after you run your blog. And then start posting the other articles.
9. Publish your posts
You are now ready with your blog settings and it is time to publish your first article. Pay attention to the details. Another useful tip I can give you is to post several articles right from the start. Start with posting at least 15 so your blog does not look too new. It will also repel your visitors if they have nothing to see on your site.
10. Monetize your blog
Once you grow your audience and driving more traffic to your blog is coming to the next step – to monetize your blog. Here are various ways to do that:
– Selling Ads – it is another great way for income. Ads could be through links, buttons or banners. When you are generating really good traffic, advertisers usually contact you and asking you to feature their ads on your site. Also, you can contact them and offer them the same.
– Guest Posting – this means to write content that will be published on another site. Some reasons to do that are: for more traffic, for enhancing their authority or for backlinks.
– Backlinks – these links lead you to another page or site. It has been used for a very long time and is still working. When writing guest posts for another blog you can include your links in the content. This is an effective way to increase the traffic and purchases of your products.
– Selling your own products – you can sell your own products using your blog. In addition to an online store, you can also sell your own products through your blog. However, for this to happen, the topic of your blog should be related to them. For example, if your blog is about fashion, it is logical to sell clothes, accessories, shoes, or services related to fashion trends. But if you sell furniture, you will certainly not be able to make sales (except a few occasional ones, if you are lucky). When someone searches for furniture, they visit furniture sites rather than fashion ones.
– Affiliate Marketing – it’s one of the most popular ways to make money with blogging. I really love it. You don’t need to invest a lot of money to promote products. You can promote physical or digital products, or services. Most of the affiliate programs are free to join, and you’re going to get paid for the sales you generate through your affiliate links. The best for me with this business model is that I can choose the products to promote and the way to do it. Usually, I recommend products that I know and used myself, because this way I can give real opinion and value to my readers.
– Consultations, training or coaching – when you have a large audience and authority, you can also start offering such services. They can be live or online. When people trust you, they will consult with you and look for you. This way, you will help other people, and also you will be able to earn money.
All the above steps on how to start a blog give you a nice overview of what you need to do and these are the basic most important things that you need to get started. And get ready because you have to do a lot of work. Running a successful blog takes a lot of time, hard work and constant learning. And the most important in this venture: provide valuable content and help to your visitors, be patient, consistent and you will succeed.
I hope this article has been helpful to you! I would love it if you leave a comment or share it! Thank you!